跨境電商英語溝通 - 城邦阅读花园


	本書結構明瞭，內容實用，共分成產品資訊、產品價格、產品支付、產品包裝、交貨和發貨、投訴和糾紛、評價、客戶維繫和開發八個學習任務。教材內容按照“核心詞彙”—“常用表達”—“實用對話”—“情景案例”的順序編排，循序漸進，層層深入，旨在幫助廣大跨境電商從業人員突破語言溝通障礙，提升跨文化交流能力，更好地實現和諧、有效的跨境電商售前、售中和售後溝通。



	購買中國簡體書籍請注意： 1. 因裝幀品質及貨運條件未臻完善，中國簡體書可能有出現磨痕、凹痕、折痕等問題，故簡體字館除封面破損、內頁脫落、缺頁等較嚴重的狀態外，其餘所有商品將正常出貨。


	目錄 Learning Task 1 Product Information 產品資訊 Learning Activity 1 Inquiry and Reply about Product Quality 關於產品品質的詢問與回復 Learning Activity 2 Inquiry and Reply about Product Material 關於產品材質的詢問與回復 Learning Activity 3 Inquiry and Reply about Product Specification 關於產品規格的詢問與回復 Learning Activity 4 Inquiry and Reply about Product Features 關於產品特色的詢問與回復 Learning Activity 5 Communication Skills (1) 溝通技巧（1） Learning Activity 6 Homework and Evaluation 作業與評價 Learning Task 2 Product Price 產品價格 Learning Activity 1 Inquiry and Reply about Product Price 關於產品價格的詢問與回復 Learning Activity 2 Price Negotiation 價格磋商 Learning Activity 3 Communication Skills (2) 溝通技巧（2） Learning Activity 4 Homework and Evaluation 作業與評價 Learning Task 3 Product Payment 產品支付 Learning Activity 1 Inquiry and Reply about Payment Process 關於支付過程的詢問與回復 Learning Activity 2 Inquiry and Reply about Payment Failure 關於支付失敗的詢問與回復 Learning Activity 3 Leave a Message to Unpaid Customers 給未付款的客戶留言 Learning Activity 4 Communication Skills (3) 溝通技巧（3） Learning Activity 5 Homework and Evaluation 作業與評價 Learning Task 4 Product Packaging 產品包裝 Learning Activity 1 Inquiry and Reply about Product Packaging 關於產品包裝的詢問與回復 Learning Activity 2 Communication Skills (4) 溝通技巧（4） Learning Activity 3 Homework and Evaluation 作業與評價 Learning Task 5 Shipping and Delivery 發貨和交貨 Learning Activity 1 Inquiry and Reply about Logistics Methods 關於物流方式的詢問與回復 Learning Activity 2 Inquiry and Reply about Delivery Time 關於交貨時間的詢問與回復 Learning Activity 3 Inquiry and Reply about Shipping Fee 關於運費的詢問與回復 Learning Activity 4 Inquiry and Reply about Logistics Status 關於物流狀態的詢問與回復 Learning Activity 5 Communication Skills (5) 溝通技巧（5） Learning Activity 6 Homework and Evaluation 作業與評價 Learning Task 6 Complaints and Disputes 投訴和糾紛 Learning Activity 1 Complaint and Reply about Product Quality 關於產品品質的投訴與回復 Learning Activity 2 Complain and Reply about Product Discrepancy 關於產品不符的投訴與回復 Learning Activity 3 Complain and Reply about Logistics Delay 關於物流延誤的投訴與回復 Learning Activity 4 Communication Skills (6) 溝通技巧（6） Learning Activity 5 Homework and Evaluation 作業與評價 Learning Task 7 Comments and Reviews 評價 Learning Activity 1 Invite Customers to Leave Positive Comments 邀請客戶留好評 Learning Activity 2 Reply to Customers’ Comments 回復客戶評價 Learning Activity 3 Communication Skills (7) 溝通技巧（7） Learning Activity 4 Homework and Evaluation 作業與評價 Learning Task 8 Customer Maintenance and Development 客戶維繫與開發 Learning Activity 1 Daily and Holiday Greetings to Regular Customers 老客戶日常和節假日問候 Learning Activity 2 Products Promotion to New and Regular Customers 向新老客戶推廣產品 Learning Activity 3 Communication Skills (8) 溝通技巧（8） Learning Activity 4 Homework and Evaluation 作業與評價參考文獻