商務英語函電（第二版）

Module I Basics for International Business Correspondence
CHAPTER I INTERNATIONAL BUSINESS ENGLISH……………………………… 2
I. About the Course………………………………………………………………………… 2
II. Guidelines for Effective Business Correspondence …………………………………… 2
III. Layout of Business Emails and Letters ……………………………………………… 5
Business Link ……………………………………………………………………………… 12
Skill Training ……………………………………………………………………………… 12
Module II Establishing Business Relations
CHAPTER II ESTABLISHING BUSINESS RELATIONS …………………………… 16
Lesson 1 (A) Self-Introduction ………………………………………………………… 17
(B) Highlighting Advantages ………………………………………………… 18
Lesson 2 (A) A First Inquiry …………………………………………………………… 22
(B) A Reply to the Above……………………………………………………… 23
Lesson 3 Contact Customers after Fair ………………………………………………… 27
Business Link ……………………………………………………………………………… 31
Skill Training ……………………………………………………………………………… 32
Useful Expressions………………………………………………………………………… 34
Module III Business Negotiations
CHAPTER III INQUIRY AND REPLY ………………………………………………… 37
Lesson 4 (A) Inquiring for Quantity Discount ………………………………………… 38
(B) A Reply to the Above……………………………………………………… 39
Lesson 5 Asking to Quote Two Kinds of Prices ………………………………………… 44
Lesson 6 A Tabulated Order Inquiry …………………………………………………… 47
Skill Training ……………………………………………………………………………… 51
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Business English Correspondence (2nd Edition)
商 務 英 語 函 電（第 二 版）
Useful Expressions………………………………………………………………………… 53
CHAPTER IV OFFERS AND COUNTER-OFFERS ………………………………… 55
Lesson 7 A Non-Firm Offer……………………………………………………………… 57
Lesson 8 A Counter Offer ……………………………………………………………… 61
Lesson 9 Offering Substitute Material…………………………………………………… 65
Business Link ……………………………………………………………………………… 68
Skill Training ……………………………………………………………………………… 69
Useful Expressions………………………………………………………………………… 71
CHAPTER V ORDERS AND CONTRACTS…………………………………………… 73
Lesson 10 (A) Asking to Send an S/C…………………………………………………… 74
(B) A Reply to the Above …………………………………………………… 75
Lesson 11 (A) Asking to Send PO ……………………………………………………… 78
(B) A Reply to the Above …………………………………………………… 80
Lesson 12 Sending S/C and PI ………………………………………………………… 83
Business Link ……………………………………………………………………………… 86
Skill Training ……………………………………………………………………………… 88
Useful Expressions………………………………………………………………………… 98
CHAPTER VI PRODUCTION & INSPECTION ……………………………………… 100
Lesson 13 (A) Inline Inspection Reports………………………………………………… 101
(B) Advising the Production Schedule ……………………………………… 102
Lesson 14 Failed in Inspection ………………………………………………………… 105
Lesson 15 Asking to Release the Shipment …………………………………………… 108
Business Link ……………………………………………………………………………… 111
Skill Training ……………………………………………………………………………… 113
Useful Expressions………………………………………………………………………… 115
CHAPTER VII PAYMENT ……………………………………………………………… 116
Lesson 16 Payment Negotiation ………………………………………………………… 117
Lesson 17 (A) Proposing Payment by D/P at Sight……………………………………… 121
(B) A Reply to the Above …………………………………………………… 122
Lesson 18 Settling Balance Payment …………………………………………………… 126
Skill Training ……………………………………………………………………………… 129
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Contents

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Useful Expressions………………………………………………………………………… 132
CHAPTER VIII ESTABLISHMENT OF L/C AND AMENDMENT TO L/C ……… 133
Lesson 19 (A) Urging Establishment of L/C (1)………………………………………… 135
(B) Urging Establishment of L/C (2)………………………………………… 136
Lesson 20 Amend the L/C with Correct Amount ……………………………………… 140
Lesson 21 (A) Amendment to L/C ……………………………………………………… 142
(B) Amending L/C to Allow Transshipment ………………………………… 144
Business Link ……………………………………………………………………………… 148
Skill Training ……………………………………………………………………………… 149
Useful Expressions………………………………………………………………………… 155
CHAPTER IX PACKING & MARKING ……………………………………………… 156
Lesson 22 Inner Packing & Labeling …………………………………………………… 157
Lesson 23 Outer Packing………………………………………………………………… 162
Lesson 24 Container Loading …………………………………………………………… 167
Business Link ……………………………………………………………………………… 170
Skill Training ……………………………………………………………………………… 172
Useful Expressions………………………………………………………………………… 173
CHAPTER X SHIPMENT ……………………………………………………………… 175
Lesson 25 (A) Shipping Instructions …………………………………………………… 176
(B) A Reply ………………………………………………………………… 177
Lesson 26 (A) Confirming Delivery Date (1) …………………………………………… 181
(B) Confirming Delivery Date (2) …………………………………………… 182
Lesson 27 Asking for Partial Shipment ………………………………………………… 184
Business Link ……………………………………………………………………………… 187
Skill Training ……………………………………………………………………………… 189
Useful Expressions………………………………………………………………………… 191
CHAPTER XI INSURANCE …………………………………………………………… 193
Lesson 28 Insurance Information ……………………………………………………… 194
Lesson 29 Insurance Clause …………………………………………………………… 198
Lesson 30 Asking the Seller to Cover Insurance………………………………………… 201
Business Link ……………………………………………………………………………… 205
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Business English Correspondence (2nd Edition)
商 務 英 語 函 電（第 二 版）
Skill Training ……………………………………………………………………………… 206
Useful Expressions………………………………………………………………………… 208
CHAPTER XII COMPLAINTS， CLAIMS AND SETTLEMENT …………………… 210
Lesson 31 Claim on Export Carton ……………………………………………………… 211
Lesson 32 Settling Complaint …………………………………………………………… 215
Lesson 33 Settlement on Inferior Quality ……………………………………………… 218
Business Link ……………………………………………………………………………… 221
Skill Training ……………………………………………………………………………… 222
Useful Expressions………………………………………………………………………… 223
APPENDIX ………………………………………………………………………………… 225

吳雯，福建商學院副教授，研究方向為商務英語教學與翻譯，曾在CN刊物上發表論文多篇，主持、參與廳局級以上課題3項，主持、參與福建省教學品質工程4項，獲得校教學優秀獎二等獎、教學成果獎二等獎等，主編教材2本，參編教材2本，已出版教材有：《國際商務英語函電》1-3版，對外經濟貿易大學出版社出版；《國際商務英語函電》（第四版），北京大學出版社；《商務英語閱讀》，廈門大學出版社。

吳含，現任廣州番禺職業技術學院旅商學院商務英語專業骨幹教師，副教授，國際商務單證員，跨境電子商務師。長期從事高校英語教學及高職教育教改研究。行業企業經驗豐富，多年聘為廣州海鷗衛浴用品股份有限公司員工培訓顧問、廣州淩瑋科技股份有限公司總經理助理等。承擔或參與省市縱向和橫向課題15項；出版專著2部《公示語的撰寫與翻譯》、《高職商務英語專業教學改革的理論與實踐》；編著課程標準1本《中高職銜接商務英語專業課程標準》；主編教材5本《電子商務英語創新型教程》、《商務英語函電》、《商務英語寫作》、《高職商務英語翻譯教程》及《國際市場行銷》（雙語版）。